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  • Rite Aid’s Wellness+ Program in 2012

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    Rite Aid is making a few changes to their Wellness+ program next year. Here are the most significant:

    In 2012, Rite Aid will introduce Load2Card, a new coupon management program that will allow allwellness+ members to save, manage and redeem Rite Aid and manufacturer coupons available throughout the internet via their wellness+ card. To enable the direct-to-card savings, on or after Jan. 1, 2012, members will need to activate and log in to their online wellness+ account on www.riteaid.com.

    Wellness+ members earn points every time they shop at Rite Aid. One point is earned for every dollar spent on non-prescription purchases and 25 points are earned for every prescription filled (certain exclusions apply). When members reach 500 points, they’ll earn a wellness reward of their choice, such as a gym membership, health/fitness magazine subscription or health screening. All members will receive notification of reward eligibility and redemption details on their register receipt and by email.

    Beginning in 2012, Rite Aid has created a brand new Bronze Tier for members who reach 250 points in a single year. Bronze Tier members will receive 10% off all Rite Aid brand products every day as well as a one-time 10% off shopping pass for use in the store. {Note: Previously all members received the 10% off benefit, so this isn’t exactly an improvement.}

    The Silver and Gold Tier point levels will stay the same at 500 and 1,000 points respectively. Upon reaching 500 points, Silver members receive 10% off all qualifying non-prescription purchases every day. After reaching 1,000 points, Gold members receive 20% off all qualifying non-prescriptions every day. Anyone who reaches Silver or Gold status by the end of 2011 will retain their status throughout 2012.

    You learn about playing The Drugstore Game at Rite Aid here.