Out here in California, we have Ralphs supermarkets, which are part of the Kroger family. Up until Wednesday, Ralphs doubled coupons with a face value of up to $1 (so you would get $2 off for a $1 coupon). But according to the LA Times, now they only double coupons with a value of up to 50-cents. They will take off $1 for coupons with a face value of 51 to 99 cents.
I used to do most of my grocery shopping at Ralphs, but five years ago, there was a widespread lockout/strike at the major chains. The supermarkets agreed that Ralphs would stay open and share the profits (which might have been held illegal, if memory serves). Since I felt bad crossing the picket line and didn’t want to face the picketing workers, I started shopping almost exclusively at Trader Joe’s and Whole Foods. And for the last five years, I’ve done my weekly shopping at Trader Joe’s. I particularly like their wide selection of and reasonable prices on organic and hormone/antibiotic free products.
But lately, as I’ve gotten into using coupons more thanks to The Drugstore Game, I was thinking about shopping more at Ralphs. With double coupons, there could be some really good deals to be had. And I did pick up a $330 gift card for $300. But this new coupon policy is putting a damper on my enthusiasm for shopping there again.
How much does a store’s coupon policy affect whether you shop there?










